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Although China has the world's largest cable TV system, the cable broadband market, providing a single service for TV and Internet use, has only begun to grow. The Shadong Province alone, which is the second largest regional economy in China, has $10 million established cable TV households. In the Shandong Province, and throughout China, the cable broadband market enjoys significant growth potential.
| China's Cable Broadband Market |
| Cable Broadband Subscribers 2006 (million) |
TV Households 2006 (million) |
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| Cable TV Households 2006 (million |
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| China is the largest TV market in the world |
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As of 2006: 94.1% of China's total population had TV; 1.2 billion viewers; more than 3,000 TV channels; 1,200 sets of TV programs aired in more than 360 cities. |
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Cable TV: 115 million households, increasing by 12 million households per year. |
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Digital TV: Starting in 2006, government mandated system in more than 300 cities. By 2008, all cities must have digital TV; analog TV to be eliminated by 2015. |
| China is the second largest Internet market in the world |
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China Internet users in 2006: 137 million, an increase of 14 million users in a single year. (source: CNNIC) |
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Broadband subscribers in China expected ro reach 79 million in 2007, growing to 130 million by 2010. 90.7 million access the Internet using a broadband connection, a 15% jump compared to 2005. |
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Total broadband use was two-thirds of the Internet population in 2006. |
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